Global Market Study on Installed and Rental Outdoor LED Displays

Outdoor LED displays use an array of light-emitting diodes (LED) to display computer-programmed text and images that can be easily changed and updated through suitable supporting software. Outdoor LED displays comprise LED display products such as LED billboards, mobile LED screens, perimeter LED display, LED video walls for indoor/outdoor applications, and LED matrix displays. LED displays are used at TV studios, airports, aboard trains, bus stations, retail stores & shopping centers, sports stadiums & arenas, for concerts & live events, building facades, and on street promotion. Outdoor LED displays are available in two mounting technologies: surface mounted and individually mounted. Outdoor LED displays are produced in a wide range of colors which are commercially available in three forms namely monochrome display, tri-color display, and full-color display.

Enhanced resolution, less power consumption, and low maintenance are the basic factors responsible for the growth of the outdoor LED market globally. Growing customer inclination towards advertising through outdoor displays are driving the market growth for LED billboards and LED mobile screens in the developed economies. Decreasing price of wide viewing angle outdoor LED displays is driving its market growth in the emerging regions, With increasing competition in both rental and installed market, the trend is expected to continue during the forecast period.

The global outdoor LED displays market covers installed and rental market and is classified on the basis of application, mounted technology, color display. The market is classified based on various applications as LED billboards, perimeter LED boards, LED mobile screens, LED traffic sign, LED video walls and other LED matrix displays.

Persistence market research study analyzes the outdoor LED displays market on a global, regional and country level, and provides estimates in terms of market value (US$ Mn) for the year 2014 along with a market forecast for the period 2015 to 2021. The market value has been analyzed based on various factors including but not limited to social, economic, environmental, technological and political factors.

The report includes extensive analysis of the industry drivers, restraints, market trends across different regions and impact analysis of drivers and restraints. Additionally, the report also includes a detailed analysis of the current market situation, company profiles, impact of drivers and restraints and current industry trends for outdoor LED displays market across various end-use applications such as an advertisement, promotion at streets, concerts, score updates in stadiums and new product launches.

The market study provides an inclusive evaluation of participant strategies and imperatives for succeeding in the installed and rental business. Moreover, it provides market statistics for outdoor LED displays for various application, mounted technology and color displays across major geographies including North America, Latin America, Western Europe, Eastern Europe, Asia-Pacific and the Middle East & Africa.

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